流量类型之 Native 原生广告【Affiliate marketing 完全指南】(41) ... ...
Native Ads 鐩稿杈冩柊銆
浣犲彲鑳藉凡缁忓OutBrain鍜孴aboola閫氳繃鈥滀綘鍙兘鎰熷叴瓒b濆垎鍙戠殑鍐呭姣旇緝鐔熸倝浜嗐
杩欎簺鎺ㄨ崘鐨勫唴瀹瑰嚭鐜板湪鍏ㄧ悆鏈娴佽鐨勭綉绔欑殑鏂囩珷搴曢儴銆
瀹冧滑鐪嬭捣鏉ユ槸杩欐牱鐨勶細
鍑虹増鍟嗗枩娆ative Ads鍥犱负瀹冧滑姣斾紶缁熷睍绀虹被骞垮憡浜х敓鏇撮珮鐨勭偣鍑荤巼锛岃繖鏍风珯闀夸滑鐨勬敹鍏ュ氨鏇村姞楂樸
Affiliates鍠滄Native Ads鍥犱负瀹冧滑鏃犵紳鍜屾贩鍚堝湪鍏锋湁鏉冨▉鐨勫唴瀹逛箣闂达紝鎻愪緵浜嗗唴瀹瑰拰骞垮憡涔嬮棿楂樻晥鐨勨滄ˉ姊佲濄
鎴戜滑姝e湪缁忓巻Native骞垮憡澶х箒鑽g殑鏃舵湡銆傚ぇ閲忔柊骞冲彴娑屽叆浼佸浘鍦ㄥ競鍦轰腑鍒嗕竴鏉竟銆
杩欑被娴侀噺姝e湪瓒嬩簬鎴愮啛骞朵笖浠锋牸閫愭鍗囬珮銆
浣嗘槸娴侀噺渚涘簲涔熷悓姝ュ湪澧為暱銆傝冭檻鍒板叏鐞冨箍鍛婅繙鏈ケ鍜岀殑浜嬪疄锛屽彲浠ヨ鏈轰細绐楀彛鍚戜綘鏁炲紑銆
鎵浠ユ姄浣忔満浼氥
鍘熺敓骞垮憡鎬荤粨
#浼樼偣锛
鈥 鍘熺敓骞垮憡椋庤涓鏃躲傚畠姝e鍦ㄩ澶翠笂骞朵笖娴侀噺杩樻槸瓒冲渚垮疁鐨勶紝绠″埗涔熻繕鏄澗鐨勶紝骞朵笖绔炰簤杩樺緢娓╁拰锛屽彲浠ヨ幏寰楁垚鍔熴傝秼鍔挎鍦ㄥ埌鏉ワ紱浣犲鏋滃垰鍒氬喅瀹氬皾璇曞師鐢熷箍鍛婏紝閭d箞鏃舵満姝eソ銆
鈥 鍙互鑾峰緱鐨勮祫婧愬寘鎷竴浜涘叏鐞冩渶楂樻祦閲忕殑绔欑偣锛屽苟涓斿闀垮緢蹇
鈥 骞垮憡褰㈠紡鍜屽拰Affiliates浠骞存潵缁忓巻鐨勫湪浼犵粺display鎺ㄥ箍涓富瀵肩殑绀捐寮忓箍鍛婇潪甯稿尮閰嶃
鈥 鐢ㄦ埛涓嶄細缁忓父鏈夋剰璇嗙殑鍖哄垎浠嶧ox/CNN涓婄殑鏂囩珷璺ㄨ秺鍒伴偅浜涗綘鏀句笂鍘荤殑鏍囬鍏氭枃绔狅紝鐒跺悗闃呰涓浜涘畬鍏ㄤ笉鐩稿叧鐨勫唴瀹癸紙鍜屽晢涓氭х殑鍐呭锛夈傚钩鍙版湁鍐呭缓鐨勬潈濞佹с
#缂虹偣锛
鈥 璁稿骞冲彴鎸夌収涓涓狢PC鍩虹鐨勮浠凤紝杩欎細闄愬埗浣犺兘澶熸垚鍔熸帹骞跨殑骞垮憡offer绫诲瀷銆傚鏋滀竴涓箍鍛妏ayout浣庝簬$5锛岄偅涔堜綘灏变細闄峰叆鍥板銆
鈥 Landing page CTR浼氭樉钁椾綆浜庨偅浜涗綘浼氬湪Display骞垮憡涓墍瑙併傜敤鎴峰浜庨殢鎰忔祻瑙堢殑鐘舵侊細涔愭剰浜庣偣鍑婚偅浜涙爣棰樺厷鏂囩珷锛屼絾鏄鎶婁粬浠甫鍒伴攢鍞甪unnel涓幓灏遍渶瑕佽姳浜涘姏姘斾簡銆
鈥 Cloaking寰堢寲鐛椼傛湁浜涗綘鍦╯py宸ュ叿涓婄湅鍒板脊鍑虹殑landing page鏍规湰姣笉绗﹀悎瑙勮寖銆傝繖鏃㈡槸涓涓満浼氾紝鎴栬呬竴涓▉鑳侊紝鏍规嵁浣犳墍澶勪綅缃屼笉鍚屻
鈥 骞垮憡瀹℃壒鏃堕棿浠や汉鍙戞寚銆傛垜鐪嬪埌杩囧鎵逛竴涓箍鍛婅姳浜嗘暣鏁翠竴涓槦鏈熺殑宸ヤ綔鏃堕棿銆
#鐩稿叧鐨勬祦閲忔簮锛
鈥 OutBrain
鈥 Taboola
鈥 Content.ad
鈥 RevContent
鈥 AdBlade
鈥 MGID
鈥 Disqus
#鏈夊府鍔╃殑鏂囩珷锛
鈥 http://www.nativeadbuzz.com/blog/60-second-native-ad-checklist-2/
鈥 http://www.nativeadbuzz.com/blog/3-simple-steps-to-make-money-from-native-ad-trashy-arbitrage-sites/
鈥 http://blog.whatrunswhere.com/4-tips-business-growth-native-ads/
鈥 http://www.mobyaffiliates.com/blog/mobile-native-ad-guide/
鈥 http://www.digitalmarketer.com/case-study-native-advertising/
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